Interest type — the full vocabulary

This page is generated. Do not edit it by hand — run scripts/atlas-vocab.py.

This axis is written on real rows but is not in the registry: nothing defines its values, nothing validates them, and no governed list can offer them.

Where it is stored: content_segment_classifications.interest_type — 3,345 rows carry a value.

Worth knowing: No registry rows govern this axis.

What this axis answers

Proposed — not yet in the database. Why the moment is worth keeping — what a person browsing would come to it for. Nothing in the registry governs this axis, so these definitions describe what is being written rather than what was agreed.

The values in use — 17 of them

Nothing in the registry defines these. They are here because something wrote them. A meaning marked proposed has been drafted for review and is not yet in the database.

Value	In use	What it means
product_behavior	1,087	proposed: The product doing something — how it acts, responds or performs.
interaction_detail	643	proposed: A close look at someone using an interface or a control.
brand_lore	511	proposed: Material that builds the brand's story or world rather than selling anything.
craft_detail	345	proposed: A piece of craft worth studying for how it was made.
visual_motif	230	proposed: A visual idea that repeats and becomes a signature.
identity_update	155	proposed: A change to how the brand presents itself.
micro_detail	108	proposed: A very small detail noticed only on a close look.
new_release	105	proposed: The moment exists because something new was launched.
none	53	proposed: Nothing of interest recorded. A holding value, not a judgement.
lifestyle	41	proposed: Everyday life shown around the product.
category_signal	30	proposed: Something that says what category the brand wants to be read as being in.
data_proof	10	proposed: Evidence shown as the point of interest. It shares a word with the moments subject axis.
kinetic_type	8	proposed: Type in motion. The same word is written on the motion axis; it likely belongs on one axis only.
lifestyle_detail	7	proposed: A small everyday detail. It overlaps the lifestyle value and is a candidate to merge.
ui_detail	7	proposed: A close look at a piece of interface.
data_viz	4	proposed: A designed chart or diagram. It overlaps the data proof value and is a candidate to merge.
ecosystem	1	proposed: How the product sits among other products or services.

How complete this page is

This axis has no registered values at all, so there is nothing here to be complete about yet. Every number on this page was counted from the live database when the page was generated.

Where to look next

• What this is FOR, in plain language — the Moments chapter.
• Every other vocabulary — the vocabulary index.
• What is still undecided about it — the open questions.
• The exact tables and columns — the data reference.